New Delhi, June 25: With an aim to capture the technological market and woo customers in the lifestyle sector, Xiaomi India has rolled out a grooming product for men - Mi Beard Trimmer. The new product, launched in India, has been priced at Rs 1,199.

This new product is an addition to the previously launched product - Mi Shoes - which is already capturing the market in the lifestyle sector. The new product - Mi Beard Trimmer - is available for pre-orders in India starting today 12:05 PM and will go on open sale starting June 27 on Mi.com and Amazon India. Xiaomi To Launch Mi CC9, Mi CC9e Smartphones on July 2, 2019: Report

Describing the specifications of the product, Xiaomi informed that the beard trimmer is available in only one colour variant and that is black. With this product, Xiaomi claims that this latest gadget has been manufactured keeping in mind the requirements of youth belonging to 18 - 35 years of age group.

Specifications:

Body material: Stainless steel body, slip-proof texture, and Waterproof (IPX7)

Battery: Powerful as it lasts 90 minutes, if fully charged.

Cleaning Process: Waterproof IPX7, which means that cleaning it under a tap shouldn't be a problem

Mode settings: 40 length settings

Informing more about the Trimmer, Xiaomi India states, ad reported by India Today, "The trimmer can withstand submersion in water for up to 1 meter for 30 minutes making it fully washable. Besides, an easy-to-use travel lock makes Mi Beard Trimmer an ideal inclusion in every toiletry kit. The quad-edge design allows for a secure grip while giving the trimmer a refreshed look that breaks the clutter."

(The above story first appeared on LatestLY on Jun 25, 2019 04:59 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website latestly.com).