Meta To Comply With Brazil’s Data Protection Laws and Notify People Before Using Their Data for GenAI Training, Offer Choice To Reject
Meta to comply with the Brazil's data protection law and notify the people on Facebook, Instagram and via email before accessing their data. The platform run by Mark Zuckerberg will offer choice to Brazilians to reject its request on their personal data.
Brasilia, September 4: Amid the struggle between Elon Musk's X and Brazil's judiciary, Meta aims to inform Brazilians how it would use their data to train AI models. Mark Zuckerberg's social platform, which complies with the country's data protection laws, wishes to train its models with consent from people. The users will be notified on Meta platforms if their data are used for AI bot training.
According to a report by Reuters, Meta will give Brazilians a choice of whether to go forward with the request to use their data for training AI or not. The people in Brazil will receive email warnings and notifications on platforms like Facebook and Instagram about the company's desire to use their data. They can reject the company's request to use data for GenAI training. X Shutdown in Brazil: Elon Musk’s Starlink Backtracks, Will Comply With Supreme Court Judge Alexandre De Moraes’ Order To Block X in Brazil
Meta's new privacy policy regarding the use of Brazilians' personal data was suspended in July by Brazil's ANPD (National Data Protection Authority). On August 30, it was overturned as Meta agreed to issue the disclosures. Subsequently, Meta also suspended the use of GenAI tools in Brazil in July, including AI-made stickers on WhatsApp.
Meta suspended the Generative AI tools as it was clearing doubts over their use to the country's ANPD. Meta said the suspension was issued while it was conversing with the authority. Meta's WhatsApp is the second-largest instant messaging platform in Brazil. Like Brazil, the EU is also stringent about using citizens' personal data to train AI model companies. Spam Callers Banned: Following TRAI Stringent Directives, Telecom Service Providers Block Over 50 Entities and 2.75 Lakh Mobile Numbers.
In July, Meta's spokesperson said that the company was disappointed by the decision in Brazil and would try to comply with the country's privacy laws and regulations. The spokesperson had said that the decision taken by Brazil's authority was a step backwards for innovation and competition in the development of artificial intelligence and would delay the benefits of AI to the country's people.
(The above story first appeared on LatestLY on Sep 04, 2024 09:20 AM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website latestly.com).