Bose has finally introduced Bose Frames in the Indian market after showcasing its audio AR sunglasses over a year ago. Priced at Rs 21,900 in India, the company officially announced the launch of its sunglasses that are known as Bose Frames will be made available for sale starting next week along with Bose Frames Lens Collection. With the new Bose Frames, the company has combined three functionalities into a device which includes premium sunglasses, wireless headphones, and audio AR feature. It is company's first product that is based on the AR platform, which is offered in two universal styles - Alto (larger) and Rondo (smaller). JBL LIVE Series Headphones Launched in India; Prices Start From Rs 2,499.

Moreover, Bose Frames Lens Collection of non-polarised and polarised lenses will be available at Rs. 1,990 and Rs. 2,990, respectively. The Bose Frames will be available for purchasing via Bose stores and selected resellers in the country.

Taking micro-acoustics and voice control to a new level, the users can employ Bose Frames for streaming music, checking information and making calls. The sunglasses can also be used for accessing virtual assistants such as Siri and Google Assistant. Offering 3.5 hours of playback, the Bose Frames is offered in Matte Black colour option only. Moreover, the Frame offers up to 12 hours of standby and can be charged fully in two hours by using pogo-ping that comes with sunglasses.

“Frames are both magical and practical,” said Mehul Trivedi, director of Bose Frames.  “With the new lens options, they're more versatile premium sunglasses.  But when you turn them on, they function like headphones, instantly connecting to your phone, contacts, the web, and all its audible content.  Frames have taken the wearable category by storm since their U.S. release six months ago, and we're really excited to bring their ground breaking performance — and new accessories — to people all over the world.”

(The above story first appeared on LatestLY on Jun 13, 2019 07:15 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website latestly.com).