The company cites that sites like Reddit often present this Google pop-up, usually upon first loading the web pages, reports TechRadar. Twitter Not Going Bankrupt, but Isn’t Secure Yet: Elon Musk.
It claims that users will be "saved from these disruptive and misleading pop-ups" with its updated mobile apps or Firefox, Chrome, Brave, and Edge extensions in order to provide a "cleaner experience and more privacy".
It's more than just the removal of annoying pop-ups, though, according to DuckDuckGo.
Moreover, the company explained, allowing Google to link your account to browsing history is "another way for Google to track users without them realising", according to the report.
The update is now available on DuckDuckGo for Android, iOS, and Mac, as well as on Firefox, Chrome, Brave, and Microsoft Edge extensions. Google's Anti-Competitive Activities Harm Indian Consumers, Economy, Says MapMyIndia CEO.
Last year, DuckDuckGo slammed the new ad tracking method by Google, saying it is bad for privacy and puts the users in a group based on their browsing history, and any website can get that group ID to target and fingerprint them.
Google has announced FLoC (Federated Learning of Cohorts) technology to provide a more privacy-focused way to track users and serve ads to them.
(The above story first appeared on LatestLY on Dec 25, 2022 05:40 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website latestly.com).