‘Just X Through It’: Twitter Co-Founder Jack Dorsey Urges ‘Calm’ After Elon Musk Rebrands the Company

Dorsey, the co-founder and longstanding CEO of Twitter, says Musk's most recent suggestion to drop the site's blue bird emblem and rename the platform is nothing to get excited about.

Jack Dorsey (Photo Credit: Twitter)

Jack Dorsey's Twitter has been completely rebranded by Elon Musk, who first eliminated the base before knocking down the outer shell. However, Dorsey, the co-founder and longstanding CEO of Twitter, says Musk's most recent suggestion—a corporate branding earthquake—to drop the site's blue bird emblem and rename the platform to X as a 'accelerant' for developing an all-encompassing software is nothing to get excited about. On his old platform, Dorsey wrote late on Sunday, "Keep calm and just x through it." Twitter Renamed as X on Micro-Blogging Platform, Blue Bird Logo Replaced Too.

Jack Dorsey Urges ‘Calm’ Amid Twitter Name Change 

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