Disney, Warner Bros. Discovery, Comcast, Lionsgate Entertainment and IBM Returning to X After Ad-Boycott
Comcast, Disney, IBM, Warner Bros. Discovery, and Lionsgate Entertainment resumed advertising on Elon Musk's X, following a pause due to content concerns.
Comcast, Disney, and IBM have made a return to Elon Musk-run X (formerly Twitter) after an ad boycott. As per a report of ADWEEK, these brands, along with Warner Bros. Discovery and Lionsgate Entertainment, also have resumed their ad spending on the platform. These brands paused their campaigns in November 2023 after their ads reportedly appeared next to antisemitic content and hate speech. Elon Musk-Run X Will Now Let New Users To Get Access to Free Grok Tier; Check Details.
Comcast, Disney and IBM Are Returning to X After an Ad-Boycott
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