Following weeks of anticipation, Chelsea's 2023/24 home kit has been unveiled. The new matchday jerseys, sponsored by Trivago, follow last week's announcement of new training kits. There had been several teasers on the club's social media channels leading up to the announcement, with a tribute to the 1997/98 team that won the UEFA Cup Winners' Cup, League Cup & 4th place premier league finish. Kai Havertz Completes Transfer From Chelsea to Arsenal; German International Pens Long-Term Contract With the Gunners
The most striking aspect is the absence of a primary sponsor. Chelsea's three-year contract with cell phone giants 'Three' expired on June 30, and no replacement partner has been announced. Despite separate contracts with Oman Air and Hilton as official airline and hotel partners, a fourth major sponsor remains elusive.
Chelsea Official Kit Announcement
Introducing our 23/24 @NikeFootball home shirt! ⭐
90's inspired and shimmering in gold, celebrating 25 years since our iconic 97/98 season where we took home the UEFA Cup Winners' Cup. #ItsA90sThing #ThePrideOfLondon
— Chelsea FC (@ChelseaFC) July 10, 2023
Too much style from Chelsea players
Too. Much. Style. 🥵#ItsA90sThing #ThePrideOfLondon pic.twitter.com/rBmsWokryp
— Chelsea FC (@ChelseaFC) July 10, 2023
New Chelsea kits capture the spirit of the 90s
Chelsea Champions. Chelsea Legends. 🏆
Roberto Di Matteo and Dennis Wise reliving the 90's in our new strip.
#ItsA90sThing #ThePrideOfLondon pic.twitter.com/vOHAkEyGQf
— Chelsea FC (@ChelseaFC) July 10, 2023
(SocialLY brings you all the latest breaking news, viral trends and information from social media world, including Twitter, Instagram and Youtube. The above post is embeded directly from the user's social media account and LatestLY Staff may not have modified or edited the content body. The views and facts appearing in the social media post do not reflect the opinions of LatestLY, also LatestLY does not assume any responsibility or liability for the same.)