'Viva Magenta' is Pantone’s Colour of The Year 2023 That Looks Toward The Future With Optimism; Here's The Shade

Pantone announced its 2023 Colour of The Year, Viva Magenta, which will cover everything, including fashion, design, food, and fitness in its hue. The shade descends from the red family.

Pantone’s Colour of The Year 2023 is Viva Magenta (Photo Credits: Twitter)

The long-established tradition for the well-known company Pantone LLC has just revealed their colour of the year. Pantone's Colour of The Year 2023 is "Viva Magenta" (PANTONE 18-1750) which will be incorporated into our daily lives. The vibrant shade, which looks like powerful pink, symbolises excitement and looks forward to the future in positivity. According to reports, the empowering shade was selected by human trend prognosticators who surveyed fashion and design.

Pantone's Colour of The Year 2023: 

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