You find trouble to search for matching or colour coordinating outfits? Wait till you read about this Sikh man, whose reply to an apparent troll was nothing less than savage! Rueben Singh, a billionaire from UK, carried the tag of ‘British Bill Gates’ in his 20s. He recently experienced an unpleasant remark on his cultural practice but Singh’s reply has taken the entire internet by storm and people are all praises. Someone online called his turban a bandage. For a Sikh man, this was an obvious disrespect. Hurt by the remark, Singh challenged that he would match his turban to a Rolls Royce for a week! And a keeper of his words, he did that, calling it the RRTurbanChallenge.

Check out his pictures:

Thanks Simon, I’ll take you up on the 7 day “Rolls Royce Turban Challenge” #rrturbanchallenge 7 days, 7 different Turbans, 7 Rolls Royces. 2 rules: The colour of the Rolls Royce has to match/contrast my Turban & the cars have to be mine. Raising thousands a day for charity on this bet. With blessings of the Almighty. Day 1. . . . . #rollsroyceturbanchallenge #turban #singh #matchingoutfits #matchingturbans #rollsroycechallenge #rollsroyce #sikh #sardar #charity #desi #punjabi #panjabi #punjab #panjab #india #indian #ootd #picoftheday #photooftheday #fashion #fun #cars #car #RR #instalike #Igers #instadaily#hypebeast @rollsroyceedinburgh

A post shared by Reuben Singh (@singhreuben) on

Day3 (brown/brown) of the #rrturbanchallenge given to me by my Friend (see Day 1 for challenge) to raise money for charity on the bet. As Sikh’s our Turban is our Crown. Each morning the Turban comes 1st then everything follows, the RR’s too🙏We all should be proud of our identity whatever religion. So many try to hide their identity, religion, culture from fear of what others may think. Each and everyone has their own identity, be proud of it with humility. . . . #turban #singh #matchingoutfits #matchingturbans #turbanchallenge #rollsroyce #sikh #sardar #charity #desi #punjabi #india #indian #ootd #gurugobindsinghji #rollsroycedawn #cheshire #cheshirelife #religiouslife#hypebeast#picoftheday #photooftheday #christianlouboutin #tomford #gucci #berluti #louisvuitton #billionairecouture #billionaire @rollsroyceedinburgh

A post shared by Reuben Singh (@singhreuben) on

Day4 (burgundy/burgundy) of the #rrturbanchallenge given to me by my Friend (see Day 1 for challenge) to raise money for charity on the bet. As Sikh’s our Turban is our Crown. A totally innocent joke was made about my turban, which hurt me, resulted in me throwing down the gauntlet to this challenge so long as the people who made it pay money to charity. I’m proud of my identity and everyone should be proud of theirs whatever your religion, culture, or roots are. This is absolutely to raise awareness on everyone’s individuality and respect & nothing else whatsoever. . . . #turban #singh #matchingoutfits #matchingturbans #turbanchallenge #rollsroyce #sikh #sardar #charity #desi #punjabi #india #indian #ootd #gurugobindsinghji #rollsroycephantom #cheshire #cheshirelife #religiouslife#hypebeast#picoftheday #photooftheday #christianlouboutin #tomford #gucci #berluti #louisvuitton #billionairecouture #billionaire @rollsroyceedinburgh

A post shared by Reuben Singh (@singhreuben) on

Day5 (grey/grey) of the #rrturbanchallenge given to me by my Friend (see Day 1 for challenge) to raise money for charity on the bet. As Sikh’s our Turban is our Crown. I’m glad the challenge means money will be given to charity but is also gaining awareness for each persons individuality. Thank you all for the DM’s and messages of support! Was hoping it would be taken in the way it has! And yes I’m still friends with the guy who made the (hurtful) joke about my Turban that led to the bet in the first place! Enjoy Day 5 🙏 . . . #turban #singh #matchingoutfits #matchingturbans #turbanchallenge #rollsroyce #sikh #sardar #charity #desi #punjabi #india #indian #ootd #gurugobindsinghji #rollsroycephantom #cheshire #cheshirelife #religiouslife#hypebeast#picoftheday #photooftheday #christianlouboutin #tomford #gucci #berluti #louisvuitton #billionairecouture #billionaire @rollsroyceedinburgh

A post shared by Reuben Singh (@singhreuben) on

Day6 (black/black) of the #rrturbanchallenge , it’s snowing! (see Day 1 for challenge) which I agreed for charity. As Sikh’s our Turban is our Crown. “Why fit in when we were all born to stand out” just be your own voice not some one else’s echo cos wanting to be some one else is a waste of the person you are. Come let’s all celebrate being ourselves today. . . . #turban #singh #matchingoutfits #matchingturbans #turbanchallenge #rollsroyce #sikh #sardar #charity #desi #punjabi #india #indian #ootd #gurugobindsinghji #rollsroycephantom #cheshire #cheshirelife #religiouslife#hypebeast#picoftheday #photooftheday #christianlouboutin #tomford #gucci #berluti #louisvuitton #billionairecouture #billionaire @rollsroycecars

A post shared by Reuben Singh (@singhreuben) on

Day7 (yellow/yellow) Completed the challenge thrown at me for charity! #rrturbanchallenge (see Day 1 for challenge) As Sikh’s our Turban is our Crown. No one has the right to judge anyone else’s identity! Let’s all love each other as Mankind. Come celebrate life today with me. Go make some one happy & smile today😃. Happiness is not a destination. Happiness is all in the mind. Be humble Be happy Just be You! . . . #turban #singh #matchingoutfits #matchingturbans #turbanchallenge #rollsroyce #sikh #sardar #charity #desi #punjabi #india #indian #ootd #rollsroycephantom #cheshire #cheshirelife #religiouslife#hypebeast#picoftheday #photooftheday #christianlouboutin #tomford #gucci #berluti #louisvuitton #billionairecouture #billionaire @rollsroycecars #london

A post shared by Reuben Singh (@singhreuben) on

 

Isn’t is the best revenge anyone could ever take? Reuben Singh is the founder of famous fashion store Miss Attitude from the 90s. He started this when he was just 17 years old, out of his determination to do something on his own. His family did have a good business but he chose not ot join it immediately. Although he worked hard enough, it did not work for him and soon he went in debt. The company was taken over by another American firm. But that did not stop this entrepreneur’s mind.  He overcame it and we can totally see how he has established himself.

His revenge also proves another point about however big he may have been and whatever achievements he has made, he is still very much rooted to his cultural traditions. Naturally, other Sikh people have praised Reuben and it’s a common echo of ‘Singh is King!’

(The above story first appeared on LatestLY on Jan 27, 2018 12:44 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website latestly.com).