Kwality Wall's Accused of 'Feeding Homophobia to Kids' by Filmmaker Apurva Asrani as a Problematic Cartoon on Its Ice-Cream Sandwich Goes Viral! (View Pic and Twitter Reactions)

Kwality Wall's has been accused of creating humour at the expense of homosexuality and "feeding homophobia to kids" after a cartoon on its ice-cream sandwich goes viral. Apurva Asrani who is a known filmmaker shared a picture of this ice-cream sandwich that depicted a "homophobic" cartoon craved on it. In the supposedly comic cartoon, it is first shown that a guy looks at a person who seems to be a girl from the backside and gets attracted to her. It is picturised with a heart in the thought bubble, however, soon when the person turns towards him it turns out that he is actually a man with long hair. You can see his beard and moustache as well. The expression of the person who was initially "in love" changes immediately into shock that can also be interpreted as disgust.

Apurva Asrani accused Kwality Wall's for spreading homophobia. He took to Twitter to say, "Cartoon on an ice cream; Guy fancies girl. She turns out to be a guy. He is appalled. Been saying this since #Dostana, it's not the comedy that's problematic, it's the message of disgust & disrespect. Shame on #KwalityWalls for feeding #homophobia to kids. #KwalityWallsHomophobia". Apurva Asrani also said that he had a similar problem with Priyanka Chopra, John Abraham and Abhishek Bachchan starter Dostana. Twitteratti has been retweeting the post agreeing to Apurva Asrani's comments. Check out the filmmaker's tweet:

Cartoon on an ice cream; Guy fancies girl. She turns out to be a guy. He is appalled. Been saying this since #Dostana, it's not the comedy that's problematic, it's the message of disgust & disrespect. Shame on #KwalityWalls for feeding #homophobia to kids. #KwalityWallsHomophobia pic.twitter.com/rAOJqFA3Ag

— Apurva (@Apurvasrani) June 20, 2020

Here are a few reactions the tweet received:

Another problem: So it’s kinda creepy for the man to just look at long hair and an effeminate demeanour and profess his love. That’s inappropriate behaviour!!!!

— Gulshan Devaiah (@gulshandevaiah) June 20, 2020

This.

All of you trying to make this out to be a joke or a case of mistaken identity, do you also realise that the man is catcalling? Putting a heart there doesn't make it any less creepy.

— kurt bento (@kurtbento) June 20, 2020

Dostana

Ya i also felt movies like dostana normalise making fun of a community, that’s dangerous. Coz where do we draw a line - at what point of bullying just coz it’s funny? Brands like @KwalitywallsIn should be more conscious. There is a difference in being funny & making fun of.

— ainara kaur (@AinaraKaur) June 20, 2020

Some Didn't Find a Problem With it!

It's not portraying homophobia. It's just trying to highlight that due to long hairs the guy looks like girl from behind. That's all a kid would understand unless he tries to think like you.

— Pritesh Patel (@pritesh_131994) June 20, 2020

Kids and teenagers have even taken extreme measure, such as suicide due to the stigma attached to homosexuality. Last year, a 19-year-old boy from Mumbai committed suicide after he was mocked and ridiculed for being homosexual. The young boy had put up a social media post narrating the ordeal he experienced. After Avinshu uploaded the post he then switched off his phone and his body was found on the beach near his house.

(The above story first appeared on LatestLY on Jun 20, 2020 08:03 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website latestly.com).