U-Turn, will be produced by Cult Movies, which is the new division under Shobha Kapoor and Ekta R. Kapoor's Balaji Telefilms, which focuses to produce new age and edgy content. In "U-Turn", Alaya dons the character of a journalist. The film is produced by Cult Movies, a new division under Shobha Kapoor and Ekta Kapoor's Balaji Telefilms.