With women becoming more and more conscious about their appearances, more and more industries are thriving on women's insecurities about their appearances. Previously we saw products like fairness creams that were ruling the world that has now been replaced or instead substituted with more advanced and invasive techniques to achieve fair, plump skin. We are talking techniques like injectable fillers, surgical facelift etc. While it about choices made by individuals who may or may not opt for such invasive procedures to enhance their looks, matters get worse when such methods begin to affect the health. Penis Fillers Are the Latest Trend for Men Who Want to Increase Their Manhood Size, But Should You Get One?

If you thought injectible fillers were just limited to your lips, butts, boobs, you might be surprised to know that there has been a tremendous rise in women wanting to change the appearance of their vaginas especially the appearance of their vulva which is the external part of the vagina using fillers. Despite experts making it clear time an again about there no such thing as a "normal-looking vagina" and that all vaginas look different, women are obsessed with the size, colour, shape of the vagina. Now to add the list, women also want to make their vulva plumper!

What is Labia puff?

Labia puff aka Labia filler treatments, labial puff, intimate area fillers, etc. are procedures being offered in various clinics, especially in the UK. The procedure involves injecting hyaluronic acid, or the body's own fat into the labia majora, the outer folds of the vulva, to make the are softer and plumper. They are available in injectable form and marked as an easy and quick way to achieve a plumper-looking labia. According to reports they are available in the range of about £150 per treatment.

They are marketed usually by glossing over the side-effects of the procedure blatantly. However, experts believe that such treatments may have immense side-effects and may cause scarring, infection, disfigurement or may even affect the sensation of the private part.

(The above story first appeared on LatestLY on Dec 18, 2018 06:43 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website latestly.com).