A recent study by WGSN reveals the inspiring rise of the sober-curious movement, marking a shift towards mindfulness in our lifestyles. Since WGSN forecasted the emergence of low and no-alcohol drinks in 2017, younger consumers have embraced well-being over traditional alcohol consumption, paving the way for a more conscious way of living. As millennials have started “going mild,” the movement has flourished, capturing the attention of major publications and content creators alike. This consumer shift has ignited other exciting trends, including the revival of classic festive fashion among younger buyers. With joyful wedding celebrations on the horizon, we witness Gen-Z and Gen-Next returning to their cherished roots, creating a beautiful tapestry of tradition and modernity. Embracing the Past: A Heartfelt Revival of the Bridal Trousseau.
OTT’s favourite muse, Shobhita Dhulipala, recently got engaged to South film star Naga Chaitanya in a beautifully intimate ceremony this August. Their surrealism stood out for its classic simplicity and reflection of traditional values, captivating the internet. Full of contentment and joy, they chose to host a quiet affair. Shobhita expressed her heartfelt desire for a celebration that was free from dreamy venues or a showcase of celebrity guests. Instead, she envisioned a “relaxed, intimate, and warm” ceremony that honoured simplicity and traditions. Cultural elements and heritage shone through their choice of attire, featuring a simple saree, elegant jewellery, and dhoti kurta. By embracing minimalism, they celebrated the profound connection they share, valuing the richness and energy of their unity over the glitz of a showbiz gala. In this atmosphere of lightness and laughter, they created a bond that is truly enriching.
(The above story first appeared on LatestLY on Nov 12, 2024 03:12 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website latestly.com).