After Ranveer Singh and Aamir Khan, Ranbir Kapoor Roped In As Brand Ambassador for Vivo?

In a deal, which has been kept hush-hush so far, Ranbir Kapoor has been roped in to be the brand ambassador for Chinese smartphones, Vivo. The smartphone brand has been represented by Ranveer Singh, and after that Aamir Khan, in the past. As per a source, Ranbir's ads endorsing Vivo will hit the internet very soon. In the past, Ranbir Kapoor has worked as a brand ambassador for smartphone companies like Blackberrys and Lenovo. Also, do not forget that Sara Ali Khan also began endorsing a Vivo this year. The actress was roped in for promoting an upcoming S-series range of smartphones. Shah Rukh Khan in Ranbir Kapoor-Alia Bhatt's Brahmastra?

Earlier, in an interview, Vivo India's Director, Brand Strategy, had talked about the reason why celebs are roped in for promotions. "Consumers see a brand ambassador like Ranveer Singh endorsing Vivo and if they like the campaign and communication, they at least know what the product is. Post that, when they use the product and like it, automatically through word of mouth, the goodwill spreads," he had said. Alia Bhatt and Ranbir Kapoor Enjoy a Movie Date With Varun Dhawan and Natasha Dalal - See Pics.

On the other hand, Ranveer Singh has moved on from Vivo to endorsing Xioami. He was roped in by the company with a lucrative endorsement deal, earlier this year. He served two terms deals with Vivi, priorly. The actor will now be promoting Redmi smartphones.

(The above story first appeared on LatestLY on Sep 02, 2019 06:11 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website latestly.com).