Filmmaker SS Rajamouli's magnum opus RRR bagged the Best Original song trophy for its song "Naatu Naatu" at the 2023 Golden Globes2023 Golden Globes. The song has been composed by veteran music director MM Keeravaani and penned by Kala Bhairavi and Rahul Sipligunj. "Naatu Naatu" was nominated alongside Taylor Swift's "Carolina" from Where The Crawdads Sing, "Ciao Papa" from Guillermo del Toro's Pinocchio, Lady Gaga's "Hold My Hand" from Top Gun: Maverick and Rihanna's "Lift Me Up" from Black Panther: Wakanda ForeverRRR Wins for Naatu Naatu Song: AR Rahman Congratulates MM Keeravani, SS Rajamouli and Team For Creating History For India at Golden Globes 2023!

While accepting the award at the 2023 Golden Globes, Keeravani expressed gratitude for his team and also thanked N. T. Rama Rao Jr and Ram Charan for their performance on the song. He said, "Thank you NT Rama Rao Jr and Ram Charan danced in full stamina on the song." Following the win, the official Twitter handle of RRR congratulated Keeravaani by sharing a picture of him holding the trophy. They wrote, "LEGENDARYYYYYY MM KEERAVAANI!!." RRR Star Jr NTR Gets Mobbed by Fans for Selfies at LA’s TCL Chinese Theatres, Video Goes Viral.

RRR had received two nominations at the prestigious award ceremony under the categories Best Non-English Language Film and Best Original Song for "Naatu Naatu". This was Rajamouli's first project after the 2017 blockbuster Baahubali 2: The Conclusion, was released across the globe in Hindi, Tamil, Telugu and Malayalam simultaneously early this year. The film received a huge response in several countries, including the US and Japan.